Monday, March 19, 2012

Check out my new by-line article in Chain Store Age

My new article in Chain Store Age describes how retail analytics can mean the difference between success and failure for embattled retailers.  It builds on ideas articulated earlier in one of my posts on the RetailNext company blog and explains how, with analytics accounting for measured sales increases of up to 20%, these insights can be enough to take stores from the red to the black.

No comments:

Post a Comment